Kirsten Silfvenius is a marketing and events strategist who works with outdoor brands from her office in the Kootenay Rockies of British Columbia. From planning moose and wildflower festivals to developing marketing strategies for rafting industry associations and ski resorts, Kirsten thrives on building communities online and in-person based on outdoor recreation. In her spare time, you can find her leading trips with the local Alpine Club of Canada section and volunteering on the medical and ski touring team for Revelstoke Search & Rescue.
– Scott Benton
Executive Director, British Columbia River Outfitters Association